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Friday, January 12 • 11:00am - 12:00pm
CRM for a better experience and better decision making

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The University of Oklahoma Information Technology department has been piloting a CRM initiative for several months.  Leveraging the Salesforce platform, we have been able to improve the customer experience and the quality of our business decisions based upon real-time data from our customers.  In this session we will share and explore some key components of this program including timely data integration, customer feedback loops, and SaaS & the joy of extensibility!

Speakers
avatar for Ken Kniskern

Ken Kniskern

Innovation & Experience Lead, University of Oklahoma - Information Technology
Ken is an experienced manager and skilled people developer with 15 years of strategic leadership experience in information technology. | | He is currently working on a pilot of the Salesforce.com platform to aggregate service data and Wave Analytics to create visualizations... Read More →


Friday January 12, 2018 11:00am - 12:00pm
OMU Scholars Room 900 Asp Ave, Norman, OK 73019

Attendees (5)